A total of 1 review of this product on Reddit.
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Here’s the photo of the cruelty-free logo on the box (I got it off someone reselling it): https://mercari-images.global.ssl.fastly.net/photos/m19432458330_3.jpg?1581113303
ETA: Excellent post! I guess one other thing to think about that if this is indeed a cheap product that the brand owner just bought off somewhere like aliexpress and slapped her label on, we cannot be sure of the quality control process, that the ingredients are indeed what is on the label or there are no contaminants in the product.
As to the price comparisons with similar products, I feel a closer comparison (rather with the higher-end brands you had linked) is products like this on Amazon (https://www.amazon.com/Moisturizer-Essence-Wrinkle-Moisturizing-Treatment/dp/B07DQB9V41/ref=sr_1_6?crid=YV5TUK07MN4D&keywords=24k+gold+moisturizer&qid=1581297356&sprefix=24k+gold+moist%2Caps%2C237&sr=8-6), which costs $9.